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Policarta

Brand Identity
Policarta
2022

For over 150 years Policarta is dedicated to the research and development of packaging for alimentary and non-alimentary products.

For the rebranding, we chose a natural color palette, inspired by the sustainable materials and the philosophy of the company. The logo reminds the tradition, Policarta has a very long story behind it, combined with contemporary and modern branding.

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Policarta’s research and development are oriented towards creating eco-sustainable products and processes where “eco” expresses not only environmental but also economic sustainability. That has allowed Policarta to develop a vast range of solutions for numerous requirements of the packaging world while always looking out for the environment.

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