Brand Identity | Logo Design | Visuals | Presentation Design
Visual Identity for a Spatial Energy Calculator.
Lenicalc is a digital calculator developed to evaluate the relationship between spatial configuration, energy consumption, and sustainability performance. Our role was to define its strategic positioning and translate a highly technical tool into a clear, structured identity.
We clarified Lenicalc’s role within ENEA’s ecosystem of energy analysis instruments, shaping a naming system directly connected to spatial calculation and performance logic. The objective was to ensure immediate understanding while maintaining institutional credibility.
We developed a coherent visual and conceptual identity aligned with ENEA’s digital framework and sustainability mission. The design approach positioned Lenicalc as a technical and modular tool, suitable for public administrations, research contexts, and EU-funded initiatives.
Through branding, we created a bridge between spatial design and energy metrics, giving visual clarity to a system that connects geometry, efficiency, and environmental impact. The result is an identity that supports decision-making processes while remaining neutral, precise, and future-oriented.